Privacy Policy

Last updated: 5 May 2026

This Privacy Policy explains how the Big Bass Halloween guide website ("we", "us", "our") collects, processes, stores, and protects information about visitors ("you") when you access or use our website. We handle personal data responsibly and in full compliance with applicable data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

We collect two types of data:

Information you submit directly – for example, your name and email address when you get in touch through our Contacts page.
Information collected automatically – including your IP address, browser type, operating system, referring pages, content viewed, and session length. This data is gathered through cookies and web analytics tools.

We do not collect sensitive personal data — such as health records, financial statements, or similar — through this website.

2. Cookies

We use cookies to enhance your experience and measure how the site performs. Cookies are small text files your browser stores on your device. We use three categories:

Essential cookies – Necessary for the site to function correctly, such as remembering your cookie consent choice. These cannot be switched off.
Analytics cookies – Help us understand visitor behaviour — pages viewed, time spent, and navigation patterns. We use Google Analytics for this purpose.
Affiliate tracking cookies – Placed when you follow a casino link, allowing affiliate networks to attribute any referral originating from our site.

Non-essential cookies can be managed or blocked through your browser settings or via our cookie consent banner. Disabling some cookies may limit certain site features.

3. How We Use Your Information

We process collected data for the following purposes:

To run, maintain, and improve our website and editorial content
To analyse visitor behaviour and refine site performance
To respond to messages submitted via the Contacts page
To record affiliate referrals for commission tracking
To fulfil our legal and regulatory obligations

4. Legal Basis for Processing

We rely on the following legal bases under UK GDPR:

Legitimate interests – For analytics, site improvement, and fraud prevention
Consent – For non-essential cookies, where you have agreed through the cookie banner
Contractual necessity – When responding to enquiries or fulfilling requests you have made
Legal obligation – Where processing is required by applicable law

5. Data Sharing and Third Parties

We do not sell, rent, or trade personal data. A limited amount of information may be shared with these trusted third parties:

Google Analytics – Anonymised usage statistics are sent to Google for site analytics. Google processes this data under its own privacy framework.
Affiliate networks – Click and conversion data is shared with affiliate partners solely to process referral commissions.
Legal requirements – We may disclose data where required by law or in response to valid requests from competent authorities.

We have no access to your casino account details, transaction history, or any data held by casino operators we link to. Please read the privacy policy of any operator you register with independently.

6. Data Retention

Personal data is kept only for as long as needed to fulfil the purposes described in this policy, or as required by law. Analytics data is retained for a maximum of 26 months. Information submitted through the contact form is held for up to 12 months after the enquiry is resolved, then securely deleted.

7. Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

Right of access – Obtain a copy of the personal data we hold about you
Right to rectification – Request correction of any inaccurate or incomplete information
Right to erasure – Ask us to delete your data where no valid processing purpose remains
Right to restriction – Request that we limit how your data is used in certain circumstances
Right to data portability – Receive your data in a structured, machine-readable format
Right to object – Object to processing conducted on the basis of legitimate interests
Right to withdraw consent – Withdraw consent for cookies at any time through your browser settings

To exercise any of these rights, get in touch via the Contacts page. We will respond within 30 calendar days.

8. Security

We apply appropriate technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure, or loss. No method of internet transmission or electronic storage is entirely infallible, however, and we cannot guarantee absolute security.

9. Children's Privacy

This website is not intended for anyone under 18. We do not knowingly collect personal data from minors. If you believe a child has submitted information to us, please contact us immediately and we will remove that data without delay.

10. Links to External Websites

Our site contains links to third-party websites, including casino operators. This Privacy Policy applies to our website only. We are not responsible for the privacy practices of any external site and recommend you read their policies before sharing personal data with them.

11. Changes to This Policy

This Privacy Policy may be updated from time to time. Any amendments will be reflected in a revised "Last updated" date at the top of this page. We encourage you to review this policy periodically to stay informed of any changes.

12. Contact Us

If you have questions or concerns about this Privacy Policy or how we handle your data, please contact us via the Contacts page. You also have the right to file a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe your data protection rights have been violated.